Brand Management
Our expert knowledge of global markets allows us to successfully manage our clients’ brands in any regions internationally.
Whether we’re supporting small challenger brands to get their share of the market or helping well-established brands to fast track their international growth; whether we’re reviving a heritage brand or launching a new product to market, we have the knowledge, team and network to create powerful solutions to transform the performance of your business globally.
How it works
A dedicated business team will work jointly with you to lead your brand to success, taking responsibility for your brand’s identity, sales, marketing, and distribution in international markets.
We appoint a dedicated client manager to your business who will:
- Be your daily point of contact at Go2Grocery
- Centrally negotiate Distribution Agreements
- Manage your Alliance Partner relationships
- Hold monthly meetings to review, plan and maximise opportunities
- Deliver strategic brand positioning and KPIs
- Provide consistent templates and reporting by market
- Build 3-year business plans with each Alliance Partner
- Arrange language translations for all packaging components
- Manage forecasting, order processing, logistics and delivery
- Utilise our full back office and customer services support
Our Brand Management Model
Our Brand Management Model clearly outlines the relationship between you, Go2Grocery and our network of distributors, making roles and responsibilities clear so that together we deliver increased market share and return on investment for your brands.
Manufacturer
Alliance Partner
Dedicated client contact
Strategic Business Plans
Regulatory Support
Supply Chain
Product Delivery
Dedicated Business Manager
Multi-Market Management
Drive global strategy
Business Management incl:-
Plans, Reviews, Reporting, Forecasting
Management of KPI’s
Distributor due diligence
Back Office Service
In-Market Sales Execution
Execute global strategy in market
Trade Channel Coverage
Product detailing
Trade Marketing implementation
PR/Media plan execution
Local business management
Our Brand Management Model
Our Brand Management Model clearly outlines the relationship between you, Go2Grocery and our network of distributors, making roles and responsibilities clear so that together we deliver increased market share and return on investment for your brands.
Click to enlarge
Our Process
We take care of the details and continuity, required to deliver a comprehensive and effective brand management plan, by our team of highly skilled brand building specialists.
Brand Introduction
Brand Management
Brand Fostering
Go2Grocery
Hill House,
41 Richmond Hill,
Bournemouth,
Dorset, BH2 6HS
Email us at...
info@go2grocery.com
Phone us on...
+44 (0) 845 128 2750
Go2Grocery is part of Ceuta Group which is a limited company registered in England and Wales. Registered Number: 2974951. Registered office: Hill House, 41 Richmond Hill, Bournemouth, Dorset, BH2 6HS.